LA2050 and Crowdsourcing Philanthropy for LA’s Future

by Brettany Shannon

LA2050 on LA#itself

Brettany Shannon, Shauna Nep, and Angie Jean-Marie recording this episode (Photo by Corey Hedden)
Brettany Shannon, Shauna Nep, and Angie Jean-Marie recording this episode (Photo by Corey Hedden)

Welcome back to Los Angeles Hashtags Itself. Our second episode features Angie Jean-Marie, Social Innovation and Marketing Manager at the Goldhirsh Foundation and her predecessor Shauna Nep, now Senior Philanthropic Advisor at the boutique philanthropic consulting firm, Fundamental.

Angie and Shauna tell us about LA2050, the Goldhirsh Foundation’s grant crowdsourcing “initiative driving and tracking progress toward a shared vision for the future of Los Angeles.” We discuss the opportunities and challenges of crowdsourcing, how LA2050’s staff negotiates making annual micro-adjustments to capitalize on Goldhirsh’s ambitious long-term funding agenda, and how some of the best ideas come from organizations you’ve never heard of before. This isn’t just an interview with a novel funder — this is a discussion about the cultural shift occurring within the philanthropic landscape and social media’s role in it.

Enjoy, and click below for more details about the items we discuss.

Links …

To learn more about the LA2050 initiative, visit And check out the My LA2050 Grants Challenge at Stay in touch with @LA2050 on social media.

If you’d like to host a Twitter party, watch the Master Class Shauna taught at Social Media Week LA in 2013. Learn how to garner engagement on the platform around an issue, cause, or specific topic.

You can find all the reports LA2050’s produced since 2012 towards meeting the LA2050 goals here.

Follow the several links under “Publications Around Capital Development” to learn where Goldhirsh gets its philanthropic cues.




Los Angeles Hashtags Itself is produced by Aubrey Hicks, Jonathan Schwartz, and myself, and mixed by Corey Hedden.


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