Newgotiation – Bedrosian Center

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Zerunyan interviewed by California City News

Frank Zerunyan, Director of the Executive Education Forum, granted an exclusive interview to the California City News today. He discusses his new book; Newgotiation for Public Leaders. 1. Tell us about your local government background. What sparked your interest in running for City Council? My subject matter expertise, the desire Read more…

By Aubrey Hicks, 8 yearsApril 7, 2015 ago

Negotiation is Dead; Let’s “Newgotiate”

Frank Zerunyan‘s new book Newgotiate is reviewed on California City News. Read Frank’s account of writing the book here. Excerpt: In this eBook we create a unique 4-10-10 Newgotiation Technique as a unified dialect, which helps public leaders, individuals and organizations to speak the same language of Newgotiation. The 4-10-10 Read more…

By Aubrey Hicks, 8 yearsMarch 30, 2015 ago