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Tweeting a Successful Campaign

December 16, 2014
by Jeremy Loudenback

In the 2008 presidential campaign, the much more prominent use of social media by Barack Obama’s campaign served to highlight his relevance and forward-looking perspective.

But by 2012, the social-media gap had narrowed sharply, with Twitter and other social media becoming a contentious political battlefield for candidates from both parties.

However, a new paper argues that the Obama campaign’s continued social-media savviness and organization spelled an important advantage for him in the 2012 election.

In “Seizing the moment: The presidential campaigns’ use of Twitter during the 2012 electoral cycle,” Duke professor Daniel Kreiss examined how both the Obama and Mitt Romney campaigns used Twitter to influence journalists, appeal to key supporters, and shape strategic communications.

Obama Tweet (more…)


Spending to reach more economic equality

December 11, 2014
by Justine Dodgen

Edward Kleinbard  at the lectern

Edward Kleinbard at the lectern

Last week, the Bedrosian Center hosted Professor Edward Kleinbard of Gould Law School to discuss his new book, We Are Better Than This: How Government Should Spend our Money. In our conversation, Kleinbard, students, and fellow faculty discussed the themes of federal government spending and how fiscal policy could be implemented more effectively.

Kleinbard argues in his book that the United States needs a more “muscular” government because evidence shows that markets are inevitably incomplete in managing our economy. For proof, he says, look no further than America’s growing economic inequality. “There’s no country in the OECD that… rivals us in the difference between rich and poor in this county. Similarly, we accept more poverty that any other OECD country.” (more…)


Planning the Future of CEQA and Dense Development

December 10, 2014
by Jeremy Loudenback

15824652712_afdb25545d_oAs California ponders the shape of its future, nothing underscores the current challenges of urban development more than the California Environmental Quality Act (CEQA).

Since its passage in 1970, CEQA has remained at the heart of many battles over development, with local governments, environmentalists, developers, and community groups all staked to a review process that can delay or even derail projects. (more…)


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